Production Process

Vibrant imaging combined with creative inspiration is the key to standing out in the out-of-home environment. Eye-catching, faithfully reproduced signage will magnify your exposure and compliment the quality of your product and or service.

One of the most significant developments in out-of-home media has come in the area of production and technology advancements. It was only 10 years ago when computer painted vinyl was the exception and not the rule. Some of the production factors that have contributed to the growth of out-of-home include: more and longer-lasting billboard substrates, from vinyl to flexible-face fabric; large-format digital technology, screen and offset printing; expanded niches; and creative uses of 3-D, fiber optics and other spectacular effects on billboards.

The advancements in the industry have also directly benefited advertisers. They can simply and easily produce photographic reproduction quality on a larger than life scale without major production costs. They can also exploit the medium to its fullest potential through the use of unique and exciting creative executions and concepts.

Production Possibilities

Frontlit, Backlit, Screen Printing, Mesh Building Wraps, Self Adhesive Vehicle Wraps, Fleet Graphics, Neon, Holograms, Giant Video Screens, Live Theatre, Giant Product Models, 2 or 3 Dimensional displays, Trivision, Animated Neon, Computerised Message Displays, Custom Built Mechanicals, Reflective Materials, Inflatables, Signwriting.

Tracking Key Number System

With many outdoor ads now being produced on "skins" the OMA has recently introduced a Tracking Key Number System. This system consists of a code printed on the skin that can easily identify and provide a ready reference point for;

  • Client
  • Creative
  • Site Type
  • Sequence

The Tracking Key Number System allows easy storage and retrieval of material as required.

Quality Standards Documents

Quality Standards for Frontlit Outdoor Product