Back to News

Out of Home full year results for 2024

Heading H2

Lorem ipsum dolore

A new video campaign ‘Life Without Out of Home’ from the Outdoor Media Association (OMA) is detailing the economic contribution of the Out of Home (OOH) advertising industry to public infrastructure across Australia, an impact that is often overlooked in public discourse.

Created by Howatson+Co, the campaign reveals how revenue generated from advertising in public spaces directly funds and maintains essential infrastructure. From bus and tram shelters to public toilets and pedestrian bridges these everyday items are often made possible without relying on taxpayer dollars.

content

The Out of Home (OOH) industry today announced full year net media revenue results including the category breakdowns for 2024.

The industry saw a total increase of 8.07% in net media revenue in 2024.

As previously reported, net media revenue for 2024 increased to $1,301.8 million, up from $1,193.7 million* for 2023, across the following categories:

OMA_Full_year_results_2024_2023_150ppi

Digital Out of Home (DOOH) revenue accounts for 75.2% of total net media revenue YTD, an increase over the recorded 73.4%* for the same period last year.

Latest News

Latest News

The Out of Home (OOH) industry today announced full year net media revenue results including the...
Read More >
The Outdoor Media Association (OMA) today announced that four new Members have recently joined...
Read More >
The Out of Home (OOH) industry has today announced an increase of 9.26 per cent on net media...
Read More >