Industry Campaigns


Out of Home advertising is a cost-effective way to promote community initiatives to diverse audiences.
It is one of the most trusted channels for broadcasting government and community awareness messages.

OMA members play an important role in the community and support non-profits
looking to expand their reach and engage with their communities.

In 2023, OMA members contributed $97.8 million in charitable support to 300 charities.

OMA Health and Wellbeing Campaign

The Out of Home advertising industry has united to take an active role in limiting children’s exposure to occasional food and drink products, influencing healthier lifestyle choices through educational campaigns.

In 2025, the OMA partnered with AUSVEG and Health and Wellbeing QLD to deliver Fresh veg, deliciously affordable.

Learn more

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RSL Partnership

Since 2020, OMA members have partnered with the RSL, generously donating over $35 million in advertising value for ANZAC Day and Remembrance Day national commemorative campaigns.

In the lead up to ANZAC Day in 2025, members assets displayed That's the ANZAC Spirit.

Learn more

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OMA Health and Wellbeing Campaign

The Out of Home advertising industry has united to take an active role in limiting children’s exposure to occasional food and drink products, influencing healthier lifestyle choices through educational campaigns.

In 2025, the OMA partnered with AUSVEG and Health and Wellbeing QLD to deliver Fresh veg, deliciously affordable.

RSL EM

RSL Partnership

Since 2020, OMA members have partnered with the RSL, generously donating over $35M in advertising value for ANZAC Day and Remembrance Day national commemorative campaigns.

In the lead up to ANZAC Day in 2025, members assets displayed That's the ANZAC Spirit.